Vizrt/CNN

CASE STUDY / TESTIMONIAL / INTERVIEW SHOOT

Vizrt is a state-of-the-art technology company that provides graphics, animation, and AR tools to media and entertainment platforms in more than 100 countries.  They are a longstanding partner of one of the most important news networks in the world: CNN.   

Intro

Challenge

Vizrt approached us to create a high-end case study video about their close partnership with CNN.  They wanted to explore the ways they have helped the network redefine visual storytelling in news for over a decade.   

Approach

We pulled all the stops to ​achieve a vibrant interview aesthetic and to make the talent look and feel great.  The shoot was on-location at CNN, so we put together a streamlined film crew that could set up lighting, makeup, and sound in a flash so that more time could be spent getting great answers from the interviewees. 

​

In the editing room, we carefully crafted the story of collaboration between the two companies and energized the narrative with dynamic editing and music.